Years of hard work have gone into your project. Now it's ready to make its mark in the world. A crucial moment that requires creative thinking and a clear message. Silversalt PR has 15 years of international experience in defining, fine-tuning and launching effective communication strategies to hand-picked media, B2B or consumers.
We will work very closely with you to build a strategy that you feel best represents your project or your company. We create successful media pitches because we are in tune with the angles that journalists look for. We write elegant, to-the-point press releases that get results. By executing our strategy from A-Z with maximum consistency and persistence, we make sure that you are in the best position to get the kind exposure that matters.
Based on our experiences in London and New York, we know what it takes to get noticed in cities where the media are spoilt for choice and where the competition is fierce. Silversalt PR speaks a few languages: Dutch, German, Italian, Russian and beginners' Japanese. But communication also relies on tone and style. What works in London may create zero buzz in New York and vice versa. Silversalt PR easily communicates across borders, cultures and time zones.
Reaching the mass media doesn't mean pressing 'send' to fire off a mass mailing. Although we pride ourselves on our copywriting skills, sophisticated HMTL-designed mailings and other tech-savvy tools, distributing a press release is only the start of your PR campaign. Personal contact is crucial, whether it's daily client updates or frequent follow-ups with journalists.
At the end of a campaign, we provide detailed reports and press clippings. And we'll want to get your feedback. Because to us, it's the relationship that matters, not just the PDF. |